http://www.franksdaydream.com
Frank | fra?k | adjective: open, honest, and direct in speech or writing. Also a designer based in Western Sydney who has graduated from Western Sydney University. Wanting to inspire the world for the better and to help enrich people’s lives. This is a driving force that Frank has chosen where he is always looking to develop his knowledge in design.
Armed with a multitude of various attires, shoe and gadgets, he uses his special powers of the mind. He creates fantastic concepts with the help of computer based technologies. He is a force to be reckoned with. This is Frank, the Designer.
The Hunter x Gatherer campaign is a visual advertisement that is designed to tap into the primal instincts of consumers in a comedic way. The website of that same name, is a product promotional website where it showcases the best products that fulfils consumers’ needs. Revolving around the concept that modern man lost the need to hunt, his primal instincts still remains. Instead to channel those instincts into shopping. This is accomplished through a series of videos where it follows a caveman interacting with modern day consumer goods.